Max Bupa Health Insurance is looking at a premium collection of Rs 200 crore by the end of 2012.
The company, which started operations in 2009, hopes to break even by 2015, said Dr Damien Marmion, Chief Executive.
He was speaking to newspersons while announcing an enhanced version of Max Bupa's Heartbeat Health Insurance Plan.
The plan offers customers a deductible top up option on an annual aggregate or cumulative basis, instead of a per claim basis.
It comes with two-year tenure, so that customers need not renew the policy every year, Dr Marmion said.
The company is planning to launch a fixed benefit product, for which it is waiting for IRDA's approval. The plan is likely to be launched in the next quarter, Dr Marmion said.
Max Bupa has 1,100 hospitals under its cashless scheme network and will increase the number to 1,400 by end of the year, said Mr Birender Ahluwalia, Director-Sales and Distribution.