Reliance Life Insurance is betting big on the health segment and plans to expand its product suite in this space, a top company official has said. Recently, this company launched two new healthcare products — Reliance Life Care for You Advantage Plan and Reliance Life Easy Care Fixed Benefit Plan.
“Health insurance penetration in India is as low as 5 per cent (of population).
“We see the health segment as an opportunity to serve all requirements of customers and their families in the short, medium and long term,” Anup Rau, Chief Executive Officer, Reliance Life Insurance, said in a statement.
The company is looking to offer customers control over their health spends and enhanced health protection. Reliance Life, which forayed into health insurance in 2010, currently has three plans.
The company plans to strengthen its presence in the pure health insurance space, boosted by the recently issued health insurance regulations that encourage life insurance companies to turn their attention to the health segment.