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BankBazaar.com on Sunday launched India’s first flash sale for credit cards, presenting offers for credit card applications.
The flash sale will run for two weeks till July 4, 2015. It presents an E-Gift Voucher of Rs 1,500 upon approval of the credit card application by the respective bank.
To be eligible, one has to apply for a credit card in these two weeks. Also, the maximum allowed time limit for the credit card approval from the respective bank is August 10, 2015, to be eligible for the flash sale E-Gift card benefit, BankBazaar.com said in a statement.
BankBazaar.com, an online portal for banking services, offers a range of financial products on EMIs reducing paperwork and documentation along with offers and gift vouchers with every credit card purchase, the Web site said.
Financial products such as credit cards have been a ‘low involvement’ category due to stringent processes involving extensive documentation of applications, assessment of creditworthiness and approval structure. On the other hand, getting approval with speed, ease and transparency, along with instantaneous decision-making opportunities, is compelling hygiene factors for a time- and choice-starved consumer, it said.
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