Bharti Airtel (Airtel) and ALTBalaji, a wholly owned subsidiary of Balaji Telefilms, on Thursday said both have partnered to bring digital content from ALTBalaji’s portfolio to Airtel TV app users.
ALTBalaji’s complete range of original shows and hit movies is now available on Airtel TV app, Airtel said in a statement.
"This includes popular shows like
Customers can choose from over 350 + LIVE TV channels and 10,000 + movies and shows on Airtel TV app. All content on Airtel TV app is completely free for Airtel Postpaid and Prepaid customers till June, it said.
"This (partnership) will add to the wide range of exciting digital content available to our users. As Airtel TV continues to rapidly expand its user base, we remain focused on offering our users easy access to differentiated line up of entertainment content on the go," Sameer Batra, CEO – Wynk, said.