The first zonal four-day fair held here by Apparel Manufacturers of India has generated business worth more than ₹75 crore.

The fair at Hitex Exhibition Centre here had 3,500 visitors from Telangana, Andhra Pradesh, Karnataka, Tamil Nadu and Kerala, who placed orders worth ₹75 crore.

Ethos, Geevankee, Era, Final Choice, Torso Shirts, Diya Design Studio, Big Brother, Hansi, Fayon Troupe and Femi Designs were among brands to be displayed. These brands have been allied with AMI, since the last 12 editions and continue to do so.

Nikhil Furia, Key Organiser, Apparel Manufacturers of India, said in a statement, “This was the first time we conducted a zonal fair and are overwhelmed with the support we have received.”

The AMI’s aim is to bridge the gap between manufacturers, retailers, agents and suppliers, build a robust community and facilitate trade. They work in sync in the entire value chain. Thus far AMI has conducted five fairs in Chennai, six in Kochi and one fair in Hyderabad in the last three years.