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Two professors from the Manipal-based T.A. Pai Institute of Management (TAPMI) have been selected winner in ISB-Ivey Global Case Competition.
A press release by TAPMI said here that the case study of the professors, Ajith Kumar and A. Sivakumar, titled ‘Primacy: Global design from India?’ has been selected a winner in the innovation management category at the recently conducted ISB-Ivey Global Case Competition 2012.
This case was about the global design competence centre of an Indian company – Primacy. Primacy Industries Ltd in Mangalore exports scented designer candles to the US and European markets.
ISB received 220 forms with intent to participate. Of them, 190 entries were selected after the initial screening, it said.
Through this competition, ISB-Ivey aspires to reach out to a wide network of Indian and global b-schools with the objective of facilitating the building of a repository of a high-quality, internationally benchmarked cases about Indian businesses, it said.
As the winner of the ISB-Ivey Global Case Competition 2012, Ajith Kumar and Sivakumar received an award of $ 2,000 and a certificate from ISB and Ivey.
The Centre for Teaching, Learning, and Case Development at the Indian School of Business (ISB), in partnership with Richard Ivey School of Business and Association of Indian Management Schools (AIMS) conducted the ISB-Ivey Global Case Competition 2012.
The event was supported by European Association for Management Development and the AIMS, the release added.
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