Eicher Polaris Pvt Ltd on Wednesday entered the Kerala market with its new personal utility vehicle Multix.
The vehicle has been specially designed to meet the needs of family and business by offering a large storage space and several other utilities.
Priced at ₹2.62 lakh (ex-showroom Kerala), the vehicle will be available in two variants and four colours.
The company has opened four dealerships in Kerala, which would be increased by the end of this year, Radhesh C.Verma, CEO, Eicher Polaris, said.
The company has also entered into a tie up with Cholamandalam Investment and Finance Company and Shriram Finance for auto retail finance options.