In a digital initiative to promote high-quality engineering products from India across the globe, an e-catalogue of Indian companies adhering to internationally accepted quality and standards was released by engineering export promotion body, EEPC India, on Friday.

“There must be a sanitisation process to ensure integrity of quality of data and information so that our buyers across the world can treat the e-catalogue as a benchmark to identify quality producers,” Commerce Secretary Rita Teaotia said at the launch of the e-catalogue.

The move is part of the 'Brand India’ initiative for the engineering goods sector started five years back.

The e-catalogue covers four major sectors including medical devices, textile machinery and accessories, electrical machinery equipment and pumps and valves.

The e-catalogue would be compatible on different devices such as laptops, tabs and mobile phones. Potential buyers globally will be able to use features such as advanced search with city, end use sector, certificates and product categories.

While, at present, there are 150 companies listed in the e-catalogue, EEPC India has plans of promoting it at all forums including international exhibitions.

Teaotia said the e-catalogue could be a model for other export promotion councils for taking similar initiatives. More categories should be added to it soon, she said.

Engineering goods are one of the top export items from the country after petroleum and gems and jewellery, and is also among the fastest growing. Major export markets for Indian electrical equipment are the US, Germany, UAE, Saudi Arabia, France, UK, Nigeria, China, Kenya and Brazil.

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