Global real estate consultancy CBRE has appointed Raka Khashu Razdan as Head of Marketing and Communications for Indian market.
In her new role, Raka will be responsible for developing and executing an integrated marketing and communications strategy to achieve business objectives.
Her portfolio will include innovative brand-building initiatives with a special focus on demand generation to accelerate revenue growth for the organisation, CBRE said in a statement.
“Raka brings with her a wealth of experience and a proven track record in delivering success. Her appointment is in line with our strategy to further strengthen CBRE India’s brand to enable business growth in the region,” said Anshuman Magazine, Chairman and Managing Director of CBRE, South Asia Pvt Ltd.
Raka has previously worked with several blue-chip corporates, including Metlife and AMD, and also had a prior stint with CBRE. She is also the visiting faculty for marketing at some of India’s leading management institutes.